Press Release

Hitachi Data Instance Director v6.5 Delivers Non-Disruptive Data Governance Copy Services


Hitachi Data Instance Director New Capabilities Help Organizations Reuse and Monetize their Unstructured Backup Data

STOKE, POGES. UK – May 16, 2018 – Hitachi Vantara, a wholly owned subsidiary of Hitachi, Ltd. (TSE: 6501), introduced today its latest specialized data recovery platform, Hitachi Data Instance Director (HDID) v6.5, which enables the long-term retention and reuse of managed copy data to support a wide range of secondary applications. HDID has already helped customers protect critical databases and applications using modern snapshot and replication technologies. This newest version helps organizations to reuse and monetize their unstructured backup data, with no impact to the primary production environment.

HDID provides modern data protection and recovery copy services that meet strict data-availability and service-level requirements. With this new release, HDID uses the integration of Hitachi Content Platform (HCP) as a storage repository for long-term file system backups. Backup data creates ever-increasing amounts of storage and recurring costs, though its value is realized only when data is recovered. HDID v6.5 provides recovery copy services using modern data protection technologies, agile copy services enabling the repurposing of the copied data, and governance copy services to manage long-term retention and support data discovery and analytics.

HDID v6.5 sends file system backups to HCP in a native file or object format. The backup data can then be used by Hitachi Content Intelligence and Hitachi’s Pentaho analytics software to provide compliance-related and search capabilities, data-driven insights and other new data management use cases.

“Traditionally, backup data sits dormant waiting for disaster to strike, taking up precious storage space,” said Peter Sjoberg, global business leader for data intelligence

global field and industry solutions, Hitachi Vantara. “Increasingly, organizations are looking to unleash added value from their backup data, making it available for other uses, such as discovery and business analytics. At Hitachi Vantara, we’re delivering this ability through the integration of Hitachi Data Instance Director, Hitachi Content Platform and our broader data intelligence portfolio.”

This release addresses the needs of customers, data management professionals and backup administrators by letting organizations make greater use of their backup data to support a wide range of secondary operations, including data discovery, governance and compliance, analytics, DevOps and more.

Customers who are challenged by scalability, cost, reliability and performance of their current file system backup solutions should benefit in many ways by deploying HDID v6.5 with HCP, including the ability to:

  • Increase the value of their HCP investment and reduce the cost and management challenges they have with traditional methods of storing and managing backup data.
  • Gain access to a broader range of data, eliminate the complexity of auditing the many systems that are the subject of the audits, and eradicate performance and availability impacts on those production systems when performing audits.
  • Capture only incrementally changed files, reducing backup times and the required storage capacity.

HDID v6.5 provides the core capabilities and tools for customers to migrate away from traditional filesystem data backup methods and introduce new ways to use data, reducing cost in data management and increasing profitability.

Learn more here.

About Hitachi Vantara

Hitachi Vantara, a wholly owned subsidiary of Hitachi, Ltd., helps data-driven leaders find and use the value in their data to innovate intelligently and reach outcomes that matter for business and society. We combine technology, intellectual property and industry knowledge to deliver data-managing solutions that help enterprises improve their customers’ experiences, develop new revenue streams, and lower the costs of business. Only Hitachi Vantara elevates your innovation advantage by combining deep information technology (IT), operational technology (OT) and domain expertise. We work with organizations everywhere to drive data to meaningful outcomes. Visit us at

Connect With Hitachi Vantara

About Hitachi, Ltd.

Hitachi, Ltd. (TSE: 6501), headquartered in Tokyo, Japan, delivers innovations that answer society’s challenges, combining its operational technology, information technology, and products/systems. The company’s consolidated revenues for fiscal 2017 (ended March 31, 2018) totaled 9,368.6 billion yen ($88.4 billion). The Hitachi Group is an innovation partner for the IoT era, and it has approximately 307,000 employees worldwide. Through collaborative creation with customers, Hitachi is deploying Social Innovation Business using digital technologies in a broad range of sectors, including Power/Energy, Industry/Distribution/Water, Urban Development, and Finance/Social Infrastructure/Healthcare. For more information on Hitachi, please visit the company’s website at

HITACHI is a trademark or registered trademark of Hitachi, Ltd. All other trademarks, service marks, and company names are properties of their respective owners

Esther Costa

Hitachi Vantara

408 802 9159

Quarterly AWS Enterprise Community Briefing: Fintech


Amazon AWS Enterprise Strategist and ex-CTO of Capital One bank is headlining the quarterly AWS Enterprise Community Briefing at the prestigious Trinity House in London on 20th June from 8.30am

Jonathan Allen, previously CTO of Capital One Bank, will share his personal experience of successfully managing large-scale AWS adoption within the organisation. As Enterprise Strategist & Evangelist with AWS, Jonathan continues to work closely with Fintech firms, assisting them to rapidly transform their people, processes and technologies, according to best practices.

EMEA GM of Rackspace, Dan Cox also joins the breakfast to explain how he nurtured a Cloud Centre Of Excellence that has the set standards and defined new approaches for the design, build and delivery on the world’s leading public cloud.

Co-founder Jason O’Conaill explains, “Cloud technology is now the lifeblood for enterprises and fintech is no exception. Given the governance and legislative requirements of the industry, we felt it valuable to share best practice with our community from those who have not just experienced the journey but defined it.”

Produced by networking and information group, AWS Enterprise Community London, the briefing aims to focus on the strategic issues enterprises face when moving to the cloud. It builds on the highly successful briefings in Dublin and London, attracting industry goliaths such as Ryan Air, AON, KPMG and Symantec.

The event is free to attend. To register visit:

About AWS Enterprise Community London

AWS Enterprise Community London is an independent networking & information group based in Dublin and London. Founded by Jason O’Conaill and Ronan O’Caollai, the community has a base of 3,000 members with regular meetings in Dublin, Belfast and Cork.

Fujitsu Chooses Box to Strengthen Collaboration on Its Internal Global Communication Platform


Box becomes the cloud content management layer of Fujitsu’s modern digital workplace

LONDON–(BUSINESS WIRE)–Box, Inc. (NYSE:BOX), a leader in cloud content management, today announced that Fujitsu has adopted Box as its content collaboration tool on its global communication platform, to strengthen collaboration between internal teams, customers, and vendors. Box has already been rolled out to 80,000 employees in Japan, and is now (since December 2017) being implemented across its entire global workforce.

Fujitsu promotes internal communication by using the latest technology, and it enables its employees to work from anywhere at any time and on any device. Fujitsu has adopted Box to support collaboration among internal teams and customers, as well as for secure content sharing with people outside the company.

Fujitsu’s global communication platform uses Microsoft’s Office 365 for its group companies’ information communication and knowledge sharing. Fujitsu has chosen Box, which integrates with Office 365, for cloud content management in a secure environment that enables enhanced collaboration.

Fujitsu is using Box to:

·Provide a secure digital workplace where every employee can work from anywhere, on any device, compliant with international security standards including SSAE 16 Type II, ISO27001/27018, and FedRAMP;

·Build a global platform to centralize content and run international projects more efficiently with employees and external users such as customers and suppliers;

·Replace email attachments with Box Shared Links to unify information and ensure data security;

·Create more effective meetings by, for example, writing minutes in real time in Box Notes, Box’s note-taking offering.

Comment from Fujitsu’s Executive CIO Masayoshi Matsumoto

We’ve chosen Box to accelerate collaboration among employees, affiliate organizations, customers, and partners, in a rapidly changing communication and business environment. We are working to fully deploy Box at Fujitsu, and aim to implement it globally for content collaboration both internally and externally.

Comment from President and Managing Director at K.K. Box Japan, Katsunori Furuichi

Fujitsu is a global technology leader and one of the world’s largest service providers. By choosing Box, Fujitsu is helping its teams to work smarter and be more productive. We’re absolutely thrilled that Fujitsu has chosen Box to power its cloud content management as it builds a truly digital workplace.

Box related events

·Fujitsu Forum; May 17-18 2018:

·Box World Tour Tokyo:

About Box

Box (NYSE:BOX) is the cloud content management company that empowers enterprises to revolutionize how they work by securely connecting their people, information and applications. Founded in 2005, Box powers more than 82,000 businesses globally, including AstraZeneca, General Electric, P&G, and The GAP. Box is headquartered in Redwood City, CA, with offices across the United States, Europe and Asia. To learn more about Box, visit

HPE Announces HPE SimpliVity Support for Microsoft Hyper-V and SimpliVity Workspaces for Citrix


Latest addition to HPE’s hyperconverged portfolio gives customers multi-hypervisor capability, combined with built-in data protection, and guaranteed data efficiency for virtualized environments

PALO ALTO, Calif. – May 8, 2018 – Hewlett Packard Enterprise (HPE) today announced HPE SimpliVity 380 with Microsoft Hyper-V and new SimpliVity integration partner solutions as a Citrix WorkSpace Appliance Partner. The new offerings expand customer hypervisor options and simplify and enhance the ability to provide high-performance virtual applications and desktops, making it faster and easier to deliver secure digital workspaces in today’s hybrid cloud world.

Businesses are weighed down by IT infrastructure that was not designed to enable them to move faster for today’s virtual environments. HPE SimpliVity 380 with Microsoft Hyper-V provides businesses with an easier IT infrastructure solution, simplifying the data center by converging servers, storage and storage networking into one simple to manage, software-defined platform. The result is increased business agility and economics of the cloud in an on-premises solution. The pre-integrated, all-flash, hyperconverged building block simplifies IT by combining all infrastructure and advanced data services for virtualized workloads—including VM-centric management and mobility, data protection and guaranteed data efficiency.

“As more Microsoft customers move toward hybrid infrastructure, it is vital to have a platform that can manage distributed systems across heterogeneous infrastructure. Furthermore, it is important for us to have a partner ecosystem giving our customers a choice of platforms. Integration of HPE SimpliVity with Windows Server 2016 and Microsoft Hyper-V makes this a reality,” said Erin Chapple, General Manager of Windows Server at Microsoft.

We are excited to have a strong partner like HPE build on Microsoft Hyper-V, giving our customers the freedom to choose between virtualization platforms for workloads and data.

The latest HPE SimpliVity 380 with Microsoft Hyper-V solution offers HPE SimpliVity customers the following core benefits:

·   Enables VM centric management and mobility – HPE SimpliVity hyperconvergence enables policy-based, VM-centric management abstracted from the underlying hardware to simplify day-to-day operations. VMware customers benefit from this core value with 95% seeing value and IT simplification. Now Microsoft Hyper-V customers can achieve the same benefit.

·   Data protection – Customers now have access to a hyperconverged solution with full-featured, built-in backup and recovery at no additional cost.  These data protection features include the resilience, built-in backup, and bandwidth-efficient replication needed to ensure the highest levels of data integrity and availability, eliminating the need for legacy data protection.

·   Data efficiency – Efficiency is delivered by powerful built-in data services including in-line deduplication and compression and novel data architecture to speed business continuity and enable workload mobility.  Guaranteed data efficiency saves 90 percent capacity across storage and backup combined and the benefits include slashing recovery point objectives (RPOs) and recovery time objectives (RTOs) from days or hours to seconds, with a guaranteed 60-second restore for a 1 TB VM.

HPE SimpliVity 380 enables customers to deploy the industry’s most powerful hyperconverged platform with either Microsoft Hyper-V or VMWare vSphere private clouds.

“HPE SimpliVity 380 provides us with a common software-defined architecture supporting both VMware ESXi and Microsoft Hyper-V environments for our private cloud,” said Neil Bailey, Head of IT Infrastructure Enterprise Architecture and Innovation with Aston Martin Red Bull Racing. “A choice in hypervisors plus the unique combination of performance, efficiency and simplicity makes the solution exactly what we need for our IT environment because it allows us to easily move and manage our applications and data on multiple public and private cloud platforms.”

“We experienced very positive high performance, remarkable backup and restore time and extremely easy processes to deploy and manage using HPE SimpliVity support for Microsoft Hyper-V Server 2016,” said Jose Campos, Virtualization IT Manager, Redes Energ Éticas Nacionais. “The centralized management and ease of use with integration in Microsoft SCVMM is a benefit since our team is familiar with the Microsoft Hyper-V interface.”

HPE SimpliVity 380 with support for Microsoft Hyper-V is immediately available from HPE and HPE global partners.

“HPE is enabling customers to extend the way they deploy and use SimpliVity with multi-hypervisor capabilities,” said McLeod Glass, vice president and general manager, Software-Defined and Hyperconverged Solutions, HPE. 

Our customers value HPE SimpliVity 380’s application performance, built-in data protection, data efficiency, and ability to easily manage and activate VMs in seconds. By offering Microsoft Hyper-V, customers now have built-in data services for Enterprises ROBO and mid-market private clouds along with management, optimization, intelligence options, and flexibility.

In addition, HPE is excited to extend our partnership with Citrix by collaborating on a HPE SimpliVity solution portfolio integration, including the new HPE SimpliVity 380 with Microsoft Hyper-V, into the Citrix HCI Workspace Appliance ProgramThe HPE and Citrix solution is pre-integrated and pre-tested in the SimpliVity appliance, so customer don’t have to build their own solutions to deliver their virtualized applications and desktops. The appliance program makes it easy to deliver new workplace solutions and be managed seamlessly with Citrix over the lifecycle. Together, HPE and Citrix are setting the standard for customers to easily deploy digital workspaces with multi hypervisor, multi-cloud flexibility resulting in world-class digital collaboration and a borderless, productive workplace.

HPE is a Gold Sponsor and will be previewing the HPE SimpliVity for Citrix Cloud solution in booth #310 at Citrix Synergy in Anaheim, California on May 8 – 10, 2018.

About Hewlett Packard Enterprise

Hewlett Packard Enterprise is an industry leading technology company that enables customers to go further, faster. With the industry’s most comprehensive portfolio, spanning the cloud to the data center to workplace applications, our technology and services help customers around the world make IT more efficient, more productive and more secure.

SONM Opens a $200,000 Challenge for the Tech Industry’s Most Innovative Developers


MOSCOW – SONM, the decentralized system and marketplace based on blockchain technology, is announcing its contest for the world’s most talented, innovative developers and tech enthusiasts to help shape the future of fog computing alongside the SONM team.

SONM is a decentralized fog computing platform and power marketplace for real world applications such as big data analysis, CGI rendering, scientific calculation, and machine learning. The marketplace allows users to connect their personal devices to one virtual space, creating a platform where consumers and suppliers can rent and purchase power from one another to be used for each computerized task.

SONM is on the search for top tier developers and tech aficionados by unleashing an open challenge, made up of two stages that test participants’ skills in solving the computerized tasks for one of the most exciting projects in the industry. Stage One is open to all who enter and will see entrants develop on Docker containers. There are 14 tasks to choose from, and entrants will work alongside SONM advisors on the task they choose. Stage Two will see deployment on the SONM network with the new API (v2). This stage will only be open to those who have been successful in Stage One and who have been invited to participate in this second round by their advisor.

Task winners will have access to the SONM main net and will be given an additional amount of SONM tokens for internal exchange. They will also have the opportunity to become the one of the first to run a live application on the SONM platform. Task prize money will vary according to task difficulty. Winners also also benefit from working and learning alongside experienced fog computing experts, while making new contacts and making a real impact on the most powerful platform in the world.

The deadline for Stage One Submissions is May 25, 2018. The deadline for Stage Two Submissions will be June 29, 2018. The winners will be revealed on July 03, 2018. Prizes will be paid in ETH/BTC based on the exchange rate on payment date. Link for entry or further submission instructions here:

“We’re looking forward to all entries submitted, hoping to find the top developers and biggest tech enthusiasts to become the first members of our marketplace platform to run live applications,” says Co-Founder of SONM, Aleksei Antonov. “We welcome everyone and anyone to compete, if they’re up to the task, and wish all participants luck in pursuing the grand total $200,000 prize fund. May the fog be with you!”

SONM will be in attendance at CoinDesk’s Consensus 2018, located at Booth 205 on the second floor of the New York Hilton Midtown. SONM’s Co-Founder Aleksei Antonov, and CTO Igor Lebedev, will both be speaking at the event.

About SONM:

Founded in 2016 by Sergey Ponomarev and Aleksei Antonov, SONM was created to offer the world a multi-purpose, computing platform where a variety of complex tasks could be carried out in one arena. SONM decentralized fog computing platform format was designed to be more cost-efficient than the average cloud service, hosting two global market audiences that are committed to computing power resources and cryptocurrency calculations. Notable partners of SONM include Dbrain, OpenFog Consortium, HP Cloud 28+.


Company Media:
Allison Raygada, +972 58-7892862
Blonde 2.0 for SONM

Exon Lab simplifies managing Kubernetes clusters with Containerum Software


Exon Lab launches Containerum Software on top of Kubernetes for simpler cluster management, teamwork and resource allocation

Jelgava, Latvia – April 25, 2018 – Exon Lab has launched Containerum Software designed to facilitate managing Kubernetes cluster across multiple clouds. Containerum provides High Availability Kubernetes-based infrastructure with software on top for resource management and teamwork.

The software is available as part of cloud-based platforms Containerum Online and enterprise-grade Containerum Dedicated that can be installed on AWS/GCP/Azure or on-premise.

Containerum Online Platform showcases key features of Containerum Software, including teamwork, and is designed for small and medium-scale projects. To address the issue of managing complex services deployed across various cloud providers, Containerum Dedicated allows uniting different clusters into a single hybrid cloud managed via powerful Web UI and CLI. Prospective customers can request demo access to Containerum Online or Dedicated by contacting sales department.

Konstantin Feofantov, CTO at Exon Lab: “Kubernetes has become a de-facto standard in cloud industry, but its complexity often restrains its adoption by teams who have little grasp of containers. We approached this issue by developing Containerum to power companies with robust tools on top of preconfigured Kubernetes for managing clusters and services. We made sure that Containerum is deployable on any infrastructure, be it company’s own data centers or third-party VMs in clouds.”

Vyacheslav Kozelsky, CEO at Exon Lab: “We are witnessing a steady rise in multi cloud adoption coupled with Kubernetes upheaval. Yet, many companies struggle to manage their services running in multiple clouds, that’s why we have developed a solution that solves this issue. Based on Kubernetes, Containerum allows IT teams to unite their distributed infrastructure into a single cluster, as well as as to leverage resource management and teamwork features that Kubernetes inherently lacks.”

About Exon Lab

Exon Lab was established in 2016 in Jelgava, Latvia as a software development company with a focus on cloud technologies and solutions for hybrid cloud management. The company offers a full range of development and consulting services in the field of virtualization, containerization, Kubernetes and DevOps.

Media contacts:

Vladislav Voskoboynikov

Demo requests and price inquiries:

Maria Terskikh

abode systems Receives Majority Stake Investment from Italian-based Home Automation Giant Nice S.p.A.

abode – gen graphic

The investment will give the home security brand additional resources to expand, pursue international distribution and continue product innovation

Palo Alto, CA – April 17, 2018 – abode systems, a leader in do-it-yourself smart home security, today announces a strategic investment from Nice S.p.A., a global home and building automation company based in Oderzo, Italy. Through the transaction, which was public as of Friday, April 13 and reported to the Italian stock exchange, Nice will acquire 75% of abode systems with the remaining stock held by abode founders.

Abode was originally founded in 2014 by former ADT executive Christopher Carney and launched on Kickstarter in 2015. The home security startup combined professional-grade security with desirable and popular smart home features and a powerful home automation engine to create what is now a well-developed smart home security space. To date, abode has raised $2 million through crowdfunding and a seed funding round and has grown to over 15,000 users largely through organic reach and word of mouth. The Nice investment allows abode to expand to meet current demands, continue to innovate and deliver new functionality to the platform and new form factors and compete in a crowded market.

“abode was an early leader in the now well-defined do-it-yourself smart home security space and we’ve worked relentlessly with a grassroots approach to build a product that was simple, flexible, robust and always worked to keep our customers’ homes safe,” commented Christopher Carney, CEO and Co-Founder of abode. “The Nice group sees abode as an opportunity to leverage what we’ve built to grow their brands in North America and to allow us to expand and remain competitive as well as pursue global markets. We appreciate Nice’s focus on design and user experience and look forward to joining forces with them to continue to innovate to make abode the most sought-after choice for smart home security in the market.”

In a prepared statement, Lauro Buoro, founder and Chairman of Nice S.p.A. said:

“It is a strategic operation for the Group which will allow us to expand on our product range to include the Home Security sector for installers and end users, thereby strengthening Nice’s leadership position in USA and North America, a market that is enjoying growing demand for connected Home & Building Automation and Home Security solutions. This partnership represents important leverage in the direct dialogue of Nice with its end user yet safeguarding the Business to Business distribution channels and services offered to professionals; it also offers up innovative opportunities of integration between various platforms and extraordinary, highly profitable cross-selling options with potential partners in the insurance sector, as well as the range of additional subscription services. 25 years after Nice was founded, this is another step forward in the international growth process, in the portfolio of products

and services offered by our group, characterized by a strong focus on digitalization, to become the point of reference in the supply of cutting-edge solutions on a global scale, in the home security and Smart Home industry”.

Abode plans to continue to work hard on its product roadmap, including the summer release of iota, their next generation gateway with built-in HD camera and HomeKit compatibility previously introduced at CES 2018. For more information on abode, visit or follow us on Twitter or Facebook.

About abode systems

Founded in 2014 by former ADT executive Christopher Carney and solar startup entrepreneur Brent Franks, abode was designed to be the most flexible and comprehensive all-in-one do-it-yourself smart security solution. With a vision of providing ease, simplicity and choice, abode combines a no-contract home security platform with comprehensive smart home functionality. Customers can choose on-demand short-term monitoring with no contract or commitment and abode offers out-of-the-box support for virtually any smart home device on the market including Nest, Amazon Echo, the Google Assistant, ZigBee and Z-Wave. This powerful platform is delivered in a simple user interface, giving customers an intuitive and easily customizable experience from setup to everyday use. Your home, your abode.

About Nice S.p.A.

Established in the early 1990s and listed on the STAR Segment of Borsa Italiana, Nice S.p.A. is international reference company in the Home and Building Automation and Home Security sector, with a comprehensive offering of integrated automation solutions for gates, garage doors, solar shading systems, parking systems, wireless alarm systems and home security, for residential, commercial and industrial buildings. The Nice Group has launched a strategic plan for geographic growth and the extension of its product portfolio and connected platforms, in order to offer a wide range of customisable, user-friendly options for the end user. It is also seeking to strengthen and expand on markets with high growth potential, enhancing and renewing its branding to compete on new market segments. Nice exports its products, which combine technological innovation and design, to over 100 countries, generating more than 90% of the Group’s consolidated revenues abroad.

Press Contact for abode: Ashley Daigneault: | 401-792-7080 Peter Girard: | 401-792-7080

Simplr Raises $8M in Series A to Combine Human Power and Machine Learning and Disrupt Customer Service Outsourcing


Funded by support services giant Asurion, Simplr brings on-demand, affordable customer service solutions to high-growth startups

San Francisco, CA – April 17, 2018 – In an increasingly connected and social media dominated world, customer service is quickly becoming the key differentiator among e-commerce brands. Consistent, reliable and rapid-fire customer service is a necessary element of any successful business. According to a 2018 Customer Service Benchmark Report, 62% of companies don’t respond to customer inquiries in a timely manner and a majority of those companies have less than 100 employees. But in the booming e-commerce and startup community, most businesses aren’t served by existing outsourced customer service solutions or have the bandwidth and budget for in-house teams. Enter Simplr.

Announcing today a Series A round, Simplr is a customer service solutions initiative incubated and funded by Asurion, a global leader in customer service with over 300 million customers, designed to provide high growth e-commerce businesses with affordable, flexible and on-demand U.S. based customer service. The company has raised $8 million from Asurion and its private equity backers.

The premise behind Simplr is simple: rapidly expand the customer service capacities of e-commerce businesses with speed, empathy and precision. Simplr developed a simple formula that combines knowledgeable, on-demand customer service manpower with machine learning and customized client dashboards that give businesses the ability to invest in a customer service solution that’s high quality, affordable and scalable.

“We’re looking at a multi-billion-dollar market that’s currently underserved by outsourced customer solutions providers,” said Eng Tan, CEO of Simplr. “Simplr is using human expertise and technology to deliver world-class customer service and tools that help e-commerce startups across industries like apparel, tech, and food efficiently scale their operations.”

How Simplr works

Existing customer service outsourcing is often too expensive, takes too much time and resources to onboard and requires contracts with large volume. Simplr’s approach is designed to meet startups where they are and deliver a right-sized, pay-what-you-use model to tackle their most pressing problems. First, the Simplr team analyzes and evaluates a company’s customer service approach, history and messaging to get a complete understanding of the brand needs and voice. Simplr then leverages, trains and supports a vigorously screened and on-demand team to respond to customer inquiries; the expert staff capacity is augmented with

Simplr’s unique blend of machine learning and intelligent platforms that vet inquiries and give experts the resources they need while helping each customer.


Simplr analyzes customer inquiry data and monitors results via a free customer survey tool to implement improvements that maximize customer satisfaction and reduce costs. With early customers, Simplr has expanded weekend and after-hours coverage and accelerated response times by 5x. Clients – including e-commerce retailers on the 2017 Forbes Next Billion Dollar Startup and Shopify Top 500 lists – have achieved customer service cost reductions of more than 50% since they began working with Simplr.

Simplr has cracked the code on customer service solutions that are US-based, effective but also affordable without requiring huge volume and offshore call centers. For a small to medium size call center, all-inclusive costs per contact can range from $4 to almost $7 — Simplr provides a superior, on-demand 24/7/365 service for 50% – 60% less. Simplr teams can onboard in a matter of hours and businesses only pay for what they use, saving time and money. Simplr’s service can be started and stopped at any time, creating a no risk investment for every startup.

“We often get asked – why aren’t there already established customer service solutions that serve the high-growth e-commerce startup space? The answer is complex and simple at the same time – because it’s hard,” added Eng Tan, CEO of Simplr. “For us, democratizing customer service is what drove us to build Simplr. We want to empower startups with top-notch, U.S.-based customer service and free entrepreneurs to do what they do best — disrupt conventional thinking, innovate and grow their business.”

To learn more about Simplr and find out how to get started, visit

To track Simplr and get updates, follow us on Twitter, LinkedIn and Facebook.

About Simplr

Simplr provides e-commerce companies with top-notch, U.S.-based customer service that’s scalable and affordable. In a 24/7 connected world, Simplr lets e-commerce startups design an outsourced and on-demand customer service solution that meets the needs of their business. Simplr delivers maximum flexibility with no contracts and the ability to ramp up or down depending on volume. Simplr was incubated and funded by Asurion, a global leader in customer service with over 300 million customers and shares Asurion’s legacy of excellence in customer experiences. Where enterprise-level solutions are costly and restrictive, Simplr can provide world-class customer support tailored specifically to the needs (and budgets) of high growth startups.

Press Contact:

Caster Communications, Inc. at 401.792.7080 Ashley Daigneault, Alexandra Gil,

Red Hat Set to Host Largest Red Hat Summit to Date, May 8-10 in San Francisco

Join thousands of expected attendees at one of the industry’s premier enterprise open source technology events for a week of innovation, education and collaboration

APRIL 17, 2018 – Red Hat, Inc. (NYSE: RHT), the world’s leading provider of open source solutions, today announced the agenda and keynote speakers for Red Hat Summit 2018, one of the industry’s premier enterprise open source technology conferences. The 14th annual Red Hat Summit is expected to welcome thousands of attendees from around the world to the Moscone Center in San Francisco, May 8-10. Event details and registration are live at

With thousands of attendees and more than 300 business and technical sessions and labs, Red Hat Summit has become a leading technology event to experience the latest in open source innovations that are helping to drive the future of enterprise technology – from hybrid cloud infrastructure, containers, and cloud-native app platforms to managementautomation, and more. At Red Hat Summit, customers, partners, and technology industry leaders from around the world come together for a high-energy week of innovation, education and collaboration.

For the past 13 years, Red Hat Summit has delivered inspirational, educational and actionable content, industry-shaping news, and innovative practices from customers and partners from around the world and across industries. With Red Hat celebrating its 25th anniversary in 2018, the company is preparing for its largest Red Hat Summit to date. Event highlights are expected to include: 

●      Visionary technology industry keynotes: Attendees will hear keynotes on the future of enterprise technology from several noted industry leaders. Attendees will hear keynotes from Red Hat’s Jim Whitehurst, president and CEO; Paul Cormier, president of Products and Technologies; Matt Hicks, senior vice president, Engineering; and Chris Wright, vice president and chief technology officer. Additional industry keynotes will be delivered by:

–        Dell EMC: Mike Arterbury, vice president of Global Alliances;

–        Google: Cassie Kozyrkov, chief decision scientist;

–        HPE: Parvesh Sethi, senior vice president and general manager for Global Client Services, HPE Pointnext;

–        IBM: Arvind Krishna, senior vice president of Hybrid Cloud, and director of IBM Research;

–        Intel: Doug Fisher, senior vice president and general manager of the Software and Services Group;

–        Lenovo: Kim Stevenson, senior vice president and general manager of Data Center Group Solution Segments;

–        Microsoft: Scott Guthrie, executive vice president of Microsoft Cloud and Enterprise Group

●      Inspirational customer keynotes: Customers from across industries are using open source to modernize infrastructure and applications and deliver exciting innovations. At Red Hat Summit 2018, attendees will hear keynotes from Red Hat customers including:

–        Amadeus: Dietmar Fauser, vice president of Core Platforms and Middleware;

–        BBVA: José María Ruesta, global head of Infrastructure, Service and Open Systems;

–        British Army: Lt. Col. Dorian Seabrook, head of operations, Information Application Services, and Col. Mark Cornell, assistant head, Information Application Services;

–        Cathay Pacific Airways: Kerry Peirse, general manager of Infrastructure and Operations;

–        Citigroup Inc.: Motti Finkelstein, chief technology officer, Global Strategy and Planning and the Americas;

–        Dirección Nacional de Migraciones de la República Argentina: Osmar Alza, director of Immigration Information;

–        Hilton: Furqan Huda, senior director of Enterprise DevOps;

–        IAG: Dave Abrahams, executive general manager of Data;

–        Lufthansa Technik: Tobias Mohr, head of Technology and Infrastructure, AVIATAR;

–        Nike: Mike Wittig, vice president of Infrastructure Engineering;

–        UNICEF Innovation: Erica Kochi, co-founder of UNICEF Innovation, United Nations Children’s Fund (UNICEF);

–        UPS: Nick Costides, vice president of Information Technology

●      More than 300 breakout sessions and labs covering many of enterprise tech’s hottest topics: Sessions will be presented by experts from Red Hat, customers, partners, and community contributors, offering attendees an opportunity to dive into the latest product innovations and hear leading practices from across multiple industries. Red Hat Summit 2018 sessions are tailored to different roles and levels of expertise and will cover a wide range of topics, including: containers; IT automation; hybrid cloud infrastructure; security; app development; diversity and culture; and more. 

●      Celebrate Red Hat’s 25th anniversary with Weezer: Grammy Award-winning band Weezer will be performing at this year’s Red Hat Summit party. Join us for a night of food, drinks, and music at the San Francisco Armory. A full-conference pass or guest pass is required for entry.

●      Open Source Stories Live: With Open Source Stories, Red Hat brings you makers, artists, coders and leaders who dare to build things out in the open for all to see and build upon. Our 2018 speakers underscore that open source’s future is in good hands. During Open Source Stories Live at Red Hat Summit, attendees will hear from: Femi Owolade-Coombes, a 12-year-old hacker, social entrepreneur and young coder events organizer, who develops and runs open source robotics and coding workshops for other kids in London; Sara Chipps, the co-founder of GirlDevelopIt! and CTO of JewelBots, who is making the transition from open software developer to open hardware entrepreneur; and Saron Yitbarek, the host of Command Line Heroes, who will speak about her journey from coding newbie to #CodeNewbie founder.

●      9th annual Red Hat Women’s Leadership Community Luncheon: The Women’s Leadership Community Luncheon is an opportunity for Red Hat associates, customers, partners, and open source contributors to celebrate the contributions that women make in IT, network with one another, and learn. All are welcome.

●      Expansive Ecosystem Expo: The Red Hat Summit Ecosystem Expo is expected to include more than 120 Red Hat partners and technology industry leaders showcasing some of the best in enterprise technology, and giving attendees a chance to connect directly with strategic technology partners.

●      Power Training opportunities: Attendees looking for in-depth training on-site at Red Hat Summit can add Power Training to their registration. These two-day, interactive courses provide accelerated training with expert instructors at a special rate. Attendees taking advantage of Power Training will receive access to Red Hat Training and Certification curriculum advisors; a Power Training cocktail hour and reception with Red Hat technical leaders; and a 30-day Red Hat Learning Subscription. 

Paul Cormier, president, Products and Technologies at Red Hat said: “Open source is at the heart of modern technology, delivering innovations that are enabling the transformations that organizations are striving to achieve. Red Hat embraces our role as an industry leader that is bringing these advancements into the enterprise and enabling customer success in the hybrid cloud. Red Hat Summit has become the global stage where Red Hat shares our vision for the future of enterprise tech, how Red Hat customers are driving innovation and transforming their companies with open source, and our latest innovations in hybrid cloud infrastructure, cloud-native app platforms, and more.”

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About Red Hat, Inc.

Red Hat is the world’s leading provider of open source software solutions, using a community-powered approach to provide reliable and high-performing cloud, Linux, middleware, storage and virtualization technologies. Red Hat also offers award-winning support, training, and consulting services. As a connective hub in a global network of enterprises, partners, and open source communities, Red Hat helps create relevant, innovative technologies that liberate resources for growth and prepare customers for the future of IT. Learn more at

Tata Consultancy Services Launches the Official 2018 Virgin Money London Marathon App


Tata Consultancy Services provides spectators with technology to access all the action

LONDON, April 16, 2018: Tata Consultancy Services (TCS), (BSE: 532540, NSE: TCS) a leading global IT services, consulting and business solutions organization, has today launched the official app of the Virgin Money London Marathon.

The 2018 mobile app developed by TCS, the Official Technology Partner for the Virgin Money London Marathon for the third year, includes all the features both runners and spectators need to become fully immersed into the world’s most popular marathon.

One of the most prominent features of the app is the in-built tracking system; connecting participant and supporters, it allows spectators to locate their favourite runners and keep up-to-date with their progress by auto-tracking athletes both throughout the race and via push notifications of their finish times. The interactive map tracking runners’ progress with live updates every 5 kilometres ensures the best viewing points during the race and provides extra support from spectators, empowering participants to achieve their personal.

Last year, saw the app downloaded 292,116 times, that’s more than one in 30 Londoners. This year, the app now includes a charity module taking users directly to the Virgin Money Giving London Marathon site.

Free to download and use, the official app is the best way to track anyone you know taking part from the moment they start to ensure that you are in the right place to cheer them on and help them across the finishing line.

Available on the iOS APP store and Google Play Store this weekend, by performing the keyword search “Virgin Money London Marathon” or “London Marathon”, the official Virgin Money London Marathon app is a one-stop shop of information on the event, offering the expected 40,000+ participants details including the course map, start times, results, expo info, transportation, etc.

The app with an easy to use interface features an in-built tracking system for spectators to locate their favorite 20 runners (up 10 from last year) and provides points of interest such as pubs, live music and drinks stations supporting the event, as well as essential locations such as first aid points.

This new, interactive, approach to fitness and events such as the Virgin Money London Marathon is reflective of the way digital technology is transforming all aspects of society with social media, smartphone applications, fitness trackers and wearables giving a wealth of data to analyse and improve upon.

Refreshed since 2017, this year’s app includes the following features:

1. Home Screen
Displays a count-down timer to the event, and quick links to the most prominent features of the app; Map, Favourites, and Leaderboard

2. Charity Module
Taking users directly to the Virgin Money Giving London Marathon site.

3. Event Info
The Event Info section contains useful information on the marathon including;
a. Event Info: Distance, Age entry criteria, Start Time(s), Start and Finish Location(s)
b. Expo Info: Expo Location, Opening Times, Getting to ExCel
c. Transport: Provides directions for Runners and Spectators on race day

4. Map:
The Map contains selectable overlays/ filters (Medical, Drinks Station, Pub Venues, Live Bands, Distance Markers).
a. The Map also shows favourite runners (up to 20) as dots with their initials

5. Favourites
a. Search for your favourite runners, family members and friends participating in the race using their Name or BIB number.
b. Runners can be added to your Favourites list by clicking on the star icon beside the runner’s name. Up to 20 runners can now be tracked (up from 10 in 2017).
c. You can view further details of runners added to your Favourites within this section. Clicking on any of the profiles displays a detailed view, users can view details such as the Start Time, Last Checkpoint crossed by the runner, Time Taken to reach that checkpoint and their Pace. Also, the Tracking feature provides an Estimated Time for the runner to reach the next checkpoint, as well as an estimated Finish time.

6. Leaderboard
a. The Leaderboard section auto tracks the 20 fastest runners

7. Results:
a. Current Results: Displays Current Race results for 2018 following the completion of the event. This module displays a list of the Top 10 Men & Women Finishers by event type. If users wants to know their position and timings in a specific race, they can find their result via the Search Button provided on the Results screen. Users have to enter either a BIB Number or Name.
b. Past Results: Displays Top 10 Race Results from races held in previous years (course records) by event type.

8. Social: Twitter @LondonMarathon #EmpoweredtobemyBest
View Twitter Tweets. Users can view what others are talking about, or commenting upon. London Marathon Events will publish updates on Social Platforms throughout the event.

9. Partners and Sponsors
This sections contains a list of Partners and Sponsors for the 2018 Virgin Money London Marathon. Clicking on an icon takes users to the Partners / Sponsors website.

10. About
Share feedback on the App; Share the App and rate the App within the respective stores.

11. Push Notifications
The app also support push notification

12. What technology it uses
The app was developed on iOS and Android Platform supporting all the latest devices available in the Market. The Backend was hosted on Amazon Web Services (AWS) Cloud. AWS Features used : AWS S3, Amazon VPC-EC2, Amazon Cloudfront and Amazon RDS (Database), Elastic Load Balancer

About Tata Consultancy Services Ltd. (TCS)

Tata Consultancy Services is an IT services, consulting and business solutions provider that has been partnering with the world’s largest businesses in their transformation journeys for the last fifty years. TCS offers a consulting-led, cognitive powered, integrated portfolio of business, technology and engineering services and solutions. This is delivered through its unique, location-independent Agile delivery model, a benchmark of excellence in software development.

A part of the Tata group, India’s largest multinational business group, TCS has over 390,000 of the world’s best-trained consultants in 46 countries. The company generated consolidated revenues of US $ 17.6 billion for the year ended March 31, 2017 and is listed on the BSE (formerly Bombay Stock Exchange) and the NSE (National Stock Exchange) in India. TCS’ proactive stance on climate change and award winning work with communities across the world have earned it a place in leading sustainability indices such as the Dow Jones Sustainability Index (DJSI), MSCI Global Sustainability Index and the FTSE4Good Emerging Index. For more information, visit us at

To stay up-to-date on TCS news in the UK, follow @TCS_UKI. For TCS global news, follow @TCS_News.

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