Demo for banking and insurance firms demonstrates how digital innovations create engaging customer experiences.
BT have announced the opening of a new customer experience showcase for its financial industry clients. Located at its Adastral Park research and development hub in the UK, it demonstrates how digital innovations can be securely adopted throughout a financial services organisation to improve efficiency and customer experience while creating a platform to drive growth.
In the UK and globally, financial services companies are rethinking how they interact with customers to take advantage of digital technologies while responding to changing regulations and competition.
To help them meet these challenges, BT has created a new financial services innovation showcase featuring more than 20 practical solutions spanning customer interaction, employee productivity, operational efficiency and security.
A visit to the showcase allows financial services firms’ key decision makers to try out the latest fintech innovations such as intuitive and interactive digital signage, personalised video and remote expert solutions. This will help them to understand how their organisation can provide anytime, anywhere multimedia service to customers.
To help secure the customer experience, the showcase offers visitors the opportunity to see the very latest developments in quantum key security technology, which has the potential to protect digital information transported within their organisations. The security demonstrations also include real-time breach tools that deceive would-be attackers as well as analytics and surveillance.
Financial services CIOs, CISOs and compliance heads, mindful of ever-changing regulations, will be able to interact with regulatory surveillance tools that holistically view human activities, patterns and long term trends that could present security risks.
Demonstrating how to secure customer access to financial services products, the showcase features biometric tools, including facial recognition techniques for authentication of online users and palm vein authentication for cash withdrawals.
Underpinning the digitally transformed financial services organisation will be a dynamic network services infrastructure connecting people, systems and applications. It will collect data from offices, branches, devices, apps and contact centres, bringing it together in the cloud to create a single view of the customer for analysis and action.
BT’s dynamic network services feature the latest innovations such as network functions virtualisation and software defined networking. These modern, cloud-optimised network services can give financial services businesses the agility to adapt to changing demands and show how innovation in core IT infrastructure is vital to their digital transformation plans.
Ashish Gupta, president of UK and global banking & financial markets at BT’s Global Services division, said: “To succeed in the digital world, financial services firms need to be data driven, customer obsessed, hyper connected and super agile. For many firms currently operating a complex mix of old and new technologies, this presents a significant challenge.
“Our new innovation showcase combines the latest fintech solutions with BT’s hands-on experience of serving some of the world’s leading banks and insurers over the past 30 years. For banking and insurance business leaders at every stage of their digital transformation journey, we can show how technology, complemented by person-to-person contact, can securely and efficiently meet the needs of their customers while creating a platform for innovation and growth.”
BT operates a global network of customer innovation showcases with facilities in London, Sevenoaks and Adastral Park in the UK as well as Amsterdam, Beijing, Brussels, Delhi, Dubai, Hong Kong, Jakarta, Johannesburg, Kuala Lumpur, Madrid, Milan, Mumbai, New York, Paris, Shanghai, Singapore, Sydney and Tokyo.